Making metric work well
Ryana 发表于14:03 2007-04-17本文原始地址:http://ui.blogbus.com/logs/5062400.html
UI之旅乃作者的随手笔记,请移步到用户体验研究blog--油茶研究会
§ Target a few measures What is most important? Don’t be seduced by easy-to-measure dimensions§ Use measures with integrity and sensitivity Self-reported success…not very accurate “Easy to use” often has ceiling effects
UI之旅乃作者的随手笔记,请移步到用户体验研究blog--油茶研究会
§ Target a few measures What is most important? Don’t be seduced by easy-to-measure dimensions§ Use measures with integrity and sensitivity Self-reported success…not very accurate “Easy to use” often has ceiling effects
§ Consider combining measures into a single score
Sauro & Kindlund (2004) – Simple Usability Measure – combines errors, satisfaction, success, and efficiency
§ Balance simplicity with precision
§ Manage up - focus on the GM / CEO
§ Use your historical data to make business predictions


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